Our Story
Our Story
Wellness Is In Play.
WIIP supplements were selected and developed by Dr. Jun, Senior Chiropractor at Auckland Wellness Centre (NZCC, TPI, and ART certified, 12+ years of clinical experience). Every formula exists because our clinical team on Auckland’s North Shore could not find supplements they genuinely trusted to recommend to patients — so we made our own.
WIIP is born from the heart of New Zealand — a land where adventure and activity are woven into the very fabric of our lives. We formulate for the patients we see every day: active Kiwis, professionals, athletes, and older adults who want to stay capable. Every ingredient is selected based on peer-reviewed clinical evidence and used in our own practice before being offered to you.
We draw on nature’s bounty from Aotearoa, including kūtai (the legendary green-lipped mussel unique to New Zealand waters), alongside evidence-supported ingredients like bioavailable magnesium forms. Every product is manufactured in New Zealand with transparent labelling — no fillers, no proprietary blends, no shortcuts.
The Koru
A Symbol of Growth in Every step
Our brand identity is deeply rooted in the Koru, the iconic Māori symbol of the unfolding fern frond. The Koru represents new life, growth, strength, and peace. It reflects the very essence of WIIP – supporting you on your journey towards a healthier, more active you. Just like the Koru unfolds with resilience, WIIP empowers you to embrace every challenge with renewed energy and a spirit of exploration.
WIIP is proud to stand behind the next generation of Kiwi athletes, offering high-quality health supplements that fuel their potential and optimise their wellness. By sponsoring young amateur golfers and athletes, we’re not just providing products, we’re investing in their journey, committed to keeping them strong, resilient, and ready to compete. Together, we’re aiming to help these talented Kiwis reach their full potential and proudly represent New Zealand on the world stage. With WIIP, they’re never alone on the path to greatness.
With WIIP, wellness is more than just supplements; it's about embracing the Kiwi spirit and living life to the fullest. So, get out there, explore, and let WIIP be your partner in achieving your wellness goals.